What Keeps You Up AT Night?

Every one of us has certain things that keep you up once in a while. It might be your job, the kids, illness, or other life’s problems. Our goal to make sure that protecting your family with the right insurance does not keep you up.

Here is how we help you sleep at night

  1. We never sell you a policy. We ask questions and educate you so that the coverage you but the right fit for you.
  2. Insurance is a complex transaction, so we work hard to make sure you understand how insurance works before you make a decision.
  3. Our team is licensed and have years of experience that help us better educate you.
  4. We are here to answer any questions you may have regarding your insurance decisions.

According to an Insurance Journal article, here are the top issues that keep people up.

  • Flood and other natural disasters
  • Identity theft
  • End of life issues
  • Eldercare

We can provide valuable information regarding each of these so that you can make the right decision for you and your family. We hope you noticed that we don’t just offer a quick insurance product. That is because we will only offer you an insurance solution after we fully understand your needs.

Connect with us and let us show you how we do it

Over the last sixty years, we have established a reputation for honesty, high morals, integrity and friendly, professional customer service – pillars of a successful insurance agency. Based upon this foundation, the staff of Reichley Insurance Agency commits to the following mission.

Why We Stopped Selling Insurance and Started Educating our Clients

Many years ago, our agency changed the way we operate. We saw that insurance could be viewed as a commodity like a car or home. But we know otherwise. There were two reasons for our change.

  1. If people saw insurance as a commodity, then the lowest price wins. And with insurance, low price usually means one size fits all coverage and low or no education or service that values the customer over the insurance carrier’s efficient transaction model.
  2. When we can educate and explain why you need or don’t need certain insurance coverage, the process becomes less about cost and more about purchasing the right coverage at the right prices, hence creating value.

Here is what we like to do before we even say the word insurance. We ask questions to understand your needs better. We share our knowledge about your risks, and we help identify the individual risks you face and start the process of putting together a plan to protect you with a combination of insurance, risk transfer and avoidance techniques.

Our clients routinely tell us that “this is the first time someone took the time to explain this to them”.  They feel empowered to control and have ownership of their insurance program.

Building a business populated by satisfied, repeat customers is our goal.  This benefits both parties and offers us the opportunity to invest our knowledge and expertise while sharing the relationships we have with community vendors and insurance carriers to benefit our customers.  This feels more successful that hitting a sales goal each year.

As we continue to monitor the safety needs of our staff and clients, our agency will continue to operate as we have since the start of the COVID-19 Quarantines and work electronically in service to our clients. Walk-in traffic from clients and prospects will continue to be suspended. We will remain open and all aspects of our agency operations are available including a drop box at the office for payments and documents.

Communicate with our staff via electronic methods; Telephone, email, text are still available (PDF) and our technology to conduct business transactions electronically has been expanded to include video meetings as an option to face to face. While this lacks the personal touch we are known for as well as the communication style we prefer, these changes are necessary during this time of protecting one another for the near future. We appreciate your understanding and loyalty to our agency.

 

What Does Your Agent Talk To You About?

When you meet or talk to your agent, what are the topics of conversation? Are you talking just about your bill, or how you got an endorsement and didn’t understand it? Do you get way too much communication on how to reduce your premium by buying less coverage? Many companies will tell you, and you don’t need to talk to your agent.

We are here to provide a different approach. We recommend talking to your agent at least once a year and even more if needed. Communication is the key to all good relationships. We will reach out to you and talk to you about the following.

  1. How is your claim being processed? Can we help you?
  2. Did you get your policy, and do you have any questions?
  3. Have you made any major purchases; a new car, boat, or other high-end items?
  4. I know you have a wine collection, did you but any new bottles that need to be insured?
  5. Your son Travis is heading off to college; we might want to review your coverage.
  6. How is your new job going? Do they offer life insurance, or would you like to look at some options?
  7. Have you thought more about identity theft coverage? Or do you have any questions?
  8. We have found many people are driving for a ride-sharing company, is there anyone in your house doing this?

These are just some examples of what our conversations might look like. Of course, we also start with a good day it is great to connect, and end with thank you for your business, we value our relationship and love serving you.

 

Your Policy Is Only As Good As Your Agent

agentTo say that your insurance policy is only as good as your agent is a bold statement. You have also heard me say, that not all policies are created equal. Just what do I mean by this? The idea is that your agent is the most important part of your insurance program. Here are three reasons why this is true:

  1. Insurance companies only offer a policy, they do not design coverage. On the other hand, independent agents can design coverage that is best for your specific needs.
  2. Independent agents work for the client, not the insurer.
  3. Experienced agents can help you identify and manage your risk, rather than sell you a policy.

The best way to ensure you are getting the best advice and value is to have a trusted relationship with an experienced agent. Like any relationship, communication is the key. A good agent will listen to the customer and offer risk and insurance solutions. There are times when insurance is not the best solution. Again, here are examples:

  1. Contractual Risk Transfer – There are many ways to transfer your risk through a contract or agreement. An example might be for products liability. If you are distributing a product manufactured by another party you can transfer the product liability to them, rather than take that risk on.
  2. Self-Insure – There are times when the risk may be such that you are better off self-insuring rather than spending a lot on an insurance policy with a super high deductible. Sometimes, you can mitigate risk by putting risk control techniques in place to reduce or eliminate the risk all together.

Only an agent who is interested in your best interests would offer you options that included no insurance. Rather than using any agent to get you an insurance quote, select a qualified independent agent who will collaborate with you and design a risk management program that meets your needs.

 

The New Normal for Insurance Buyers

Beyond Insurance… Risk Strategies

Businessman surrounded by sharks in stormy sea. Competitive business concept. Paper waves clouds boat and

Someone once said, “The only thing you can count on is change.”  When it comes to insurance buying, that is unmistakably true.  Today, people have more ways than ever to secure insurance coverage.  However, are they getting the coverage they need?  Another true statement is, “The more you have, the more significant risks you have.”

The combination of change and risk leads us to the understanding that people should be seeking an insurance partner who understands their changing needs in a risky world, rather than being able to secure a low-cost insurance program.  People who have a higher net worth should be primarily focused on protecting assets.

If a lawsuit threatens the lifestyle you have created, you want a partner to stand beside you.  You need personal liability insurance options to safeguard your family and assets in the event of personal claims against you at limits that exceed the liability protections provided by standard policies.

Many individuals have unique risks which can include:

  • A second home
  • Farm or rental income
  • In-home business
  • High valued homes
  • Watercraft
  • Foreign travel
  • Domestic employees
  • Identity theft

You need an insurance partner who can help develop a risk and insurance plan that will manage your risk at a competitive cost.   It’s not business as usual any longer.

When Searching for an Insurance Partner, Ask These Questions:

  • Does your agent educate you about your risk before trying to sell you a product?
  • Is their staff experienced and qualified to manage your needs?
  • Is your agent more interested in a relationship as a trusted partner rather than as another insurance client?
  • Is your agent committed to work for you rather than for the insurance company?
  • Does your agent design a program based on your individual needs and then give you options?
  • Does your agent advocate for you through customized analysis of your risk and needs?
  • Is your agent committed to leading the claims process to a satisfactory outcome?
  • Does your agent have access to sophisticated personal insurance carriers that offer specialty products and personal risk solutions?

Protecting your lifestyle goes way beyond insuring your car or home.  Proper insurance has to do with understanding the risks associated with your life and creating a plan to safeguard you and your family’s future. Our society’s way of managing COVID-19 has forever changed the way we work, play, travel, gather information and gather supplies for our daily lives.  Many of these changes are just new ways of doing things, however many can create new risks that your current policies do not address completely.  Do any of these sound like your new normal?

  1. More time buying products and services online from home.
  2. Increase use of home networks for business use.
  3. Using business owned office equipment at home for your work.
  4. Work meetings at personal residences or on-line.
  5. Connecting to open networks for work purposes at restaurants or other places.
  6. Use of personal vehicles to and from client’s offices.
  7. Use of personal vehicles for delivery jobs.
  8. The storage and use of paper documents for work at your home residence.

All these issues and others create a need for a conversation with your agent.  Policies are changing to accommodate some needs on a temporary basis while other do not.  The best risk management program is a combination of a strong relationship with a well-educated agency that can place and maintain your coverage with excellent insurers at a competitive price.  It’s not just getting a few of the above items, it’s about achieving the right balance to get all parts working for you and your family.

“Insurance is not a product, it’s a promise and a trusted relationship”, Perk Reichley.

Why We Stopped Selling Insurance and Started Educating our Clients

Many years ago, our agency changed the way we operate. We saw that insurance could be viewed as a commodity like a car or home. But we know otherwise. There were two reasons for our change.

  1. If people saw insurance as a commodity, then the lowest price wins. And with insurance, low price usually means one size fits all coverage and low or no education or service that values the customer over the insurance carrier’s efficient transaction model.
  2. When we can educate and explain why you need or don’t need certain insurance coverage, the process becomes less about cost and more about purchasing the right coverage at the right prices, hence creating value.

Here is what we like to do before we even say the word insurance. We ask questions to understand your needs better. We share our knowledge about your risks, and we help identify the individual risks you face and start the process of putting together a plan to protect you with a combination of insurance, risk transfer and avoidance techniques.

Our clients routinely tell us that “this is the first time someone took the time to explain this to them”.  They feel empowered to control and have ownership of their insurance program.

Building a business populated by satisfied, repeat customers is our goal.  This benefits both parties and offers us the opportunity to invest our knowledge and expertise while sharing the relationships we have with community vendors and insurance carriers to benefit our customers.  This feels more successful that hitting a sales goal each year.

Insurance is not a product. It is a promise and a trusted relationship. Here at Reichley Insurance Agency, we are not going to sell you something you don’t need. We want to talk to you, determine your needs, and get you covered at the right price.

While the massive national agencies spend millions on television ads and offer barebones policies, they do not know you. When your needs change or your situation complicates, you don’t want an automated phone tree or cold cyber-agent. You want to talk to compassionate, honest insurance experts – that’s our team. You shouldn’t have to spend hours researching and comparing policies. Let the specialists at Reichley guide you through the complex insurance industry.

Call today to alleviate the worry and get covered – (937) 429-0655.

Tips for Working at Home

Does COVID-19 Have You Working From Home?

Due to the stay at home mandate, there are many people who are working remotely these days.  It appears this mandate will last at least another month.  Many people have thought that working remotely would be great, but working remotely is a double-edge sword.  Sure, you get to stay home, but studies show that it can be harder to focus on work.

Remote Workers Need to Be Aware of These Challenges:

  • Lack of a work routine
  • Tendency to over-work
  • Lack of human interaction
  • Prioritizing a work project
  • Interruptions from family, pets, phone calls, and the doorbell

How to Make Working Remotely Work for You

  • Confine your workspace to a specific area in your home.
  • Set up your workspace like your office.
  • Set a schedule and create a routine.
  • When in doubt, go with over-communication; update your boss frequently on everything you are doing, and whether your schedule and deliverables are changing in any way.
  • After work, stay off electronic devices for some time to transition to “home time.”
  • Take regular breaks.
  • Get dressed every day. Taking the time to get dressed and perform your usual self-care routine can prove a big psychological booster.

We are here to help you with any insurance related need you may have. Please be safe and stay healthy.

Five Questions To Ask Your Broker

Five Questions To Ask Your Broker

There is a growing trend that involves the idea that insurance agents are different. And that when selecting your personal insurance, it pays to use an agent who has experience, knowledge and the service you need.

Your agent should have many years’ experience in the industry. They should have a staff that has the knowledge and experience to handle your individual personal insurance concerns and questions. Your agent should be able to offer alternatives and services that others can’t. For example, can your agent help you with flood insurance, ATV coverage or your second home?

Here Are Five Questions To Ask You Broker

  1. What is your experience in the insurance industry?
  2. If I have a claim, how will you help me?
  3. How often will you call me to review my account?
  4. How many markets will you use to market my personal insurance program?
  5. What is your policy on following up with customer requests?

There are other ways to help you evaluate the agent, which include; visit their web page to learn more about their services, ask for references, and check other social media sites.

Agents Keep Changing And Evolving

Things Every Agent Should Be Doing

In case you have not figured it out, I am on a mission to change the way agents/brokers and their clients interact with each other. There are three things that every agent should be doing with their clients; educate, educate, educate. Ok, I know what you are thinking. Just like real-estate, it is location, location, and location. But not so fast.

Here Is What I Mean By Educate

Educate Your Clients About Their Risk

The very first thing every agent needs to do is help their clients understand what their risks are. Not just simply fire, wind, and auto hazards, but rather the client’s complete risks.  These risks can include liability assumed in a contract, cyber risk, employment liability, and more. This involves truly understanding the client’s business and how to create and deliver real solutions; some of which may not include insurance.

Educate Your Clients About Insurance

Every agent needs to be providing information to their clients on how insurance works, and the pros and cons of the insurance their clients are considering. Do your clients fully understand all the terms, conditions, and exclusions of their insurance?

Educate Your Clients About The Market

It is very important that your clients understand how the insurance markets work, including market trends and market volatility. The swings in market pricing can actually provide opportunities for our clients. As prices go up, why not increase the deductible, thus keeping premiums level?

It should always be the goal of every agent to help your clients understand the value you bring to the relationship.

What Is Risk Analysis And Why Is It So Important?

What Is Risk Analysis And Why Is It So Important?

The term risk analysis tends to sound like a complicated thing. But simply put, risk analysis is a review of the things that might create a loss for you, your family, or business.

Why Is This important?

You have so much invested in your family, home, and business. You need to have an understanding of things that might happen, which will create a negative impact on your family and business.

What Role Does Your Agent Play?

Your agent will be your guide, consultant, and advisor through this process. It is important that you have an agent who is not interested in selling you insurance. Your agent needs to educate you on your risk, offer options, and work with you to make sure you are correctly protected.

If your agent does not understand or is not interested in this process, you will be left with inadequate protection.

If your agent offers an off the shelf homeowners policy, without asking questions and educating you might get stuck in the event of a claim. For example, you have a fire in your business and have to move out for three months during reconstruction. Do you have the right coverage to help you with temporary rent, and other expenses? What if you have to close your business and you have a loss of revenue? Knowing the right coverage and limits you need is the responsibility of your agent.

We Help Make The Complex Simple

We offer a series of questions to help our clients understand their risk and what options they have to manage them, based on their individual situations.

We educate our clients so they can make informed decisions. For example, if you are renting out a part of your home, you will need special insurance, as your homeowner’s policy excludes operating a business out of your home.

If you own a home and have other financial assists, you may need a personal umbrella policy. This protects you against litigation or claims where your primary coverage is exhausted.

Let’s start a conversation on how we might be able to educate you and design an insurance program that fits your individual needs.