Three Ways Insurance Agents Can Improve Customer Service

Certainly, improving customer service is crucial for insurance agents to build strong relationships with their clients and retain their business. This is important when you don’t treat insurance as a product but a service, but rather a relationship. Customers want advice, communication, education, and partnerships with their insurance agent. In order to accomplish this, agencies must create a different management model. Here are ways to help employees feel more engaged.

Here are three ways insurance agents can enhance their customer service:

  1. Effective Communication: Clear and transparent communication is paramount in the insurance industry. Insurance policies can be complex, and clients often have questions or concerns. Insurance agents should:
    • Active Listening: Listen attentively to clients’ needs and concerns. Understand their unique situations before suggesting suitable insurance solutions.
    • Clear Explanations: Use simple, jargon-free language to explain insurance policies, coverage options, and terms. Make sure clients fully understand what they are purchasing.
    • Timely Responses: Respond promptly to client inquiries, whether through phone calls, emails, or in-person meetings. Demonstrating responsiveness shows clients that their concerns are valued.
  2. Personalized Service: Clients appreciate when insurance agents treat them as individuals with distinct needs. To provide personalized service:
    • Assessment: Analyze each client’s situation to recommend policies that align with their specific needs and circumstances.
    • Follow-up: Regularly check in with clients to ensure their insurance coverage remains appropriate. Life changes, such as marriage, children, or a new job, might require adjustments to their policies.
    • Educational Resources: Provide clients with informative resources, such as articles or guides, that help them understand insurance concepts and make informed decisions.
  3. Technology Integration: Utilizing technology can streamline processes and enhance the customer experience in the insurance industry:
    • Online Portals: Offer clients access to online portals where they can view their policy details, make payments, and update their information at their convenience.
    • Automated Reminders: Set up automated reminders for policy renewals, premium payments, and important milestones. This helps clients stay informed and avoids policy lapses.
    • Virtual Meetings: Use video conferencing tools for virtual consultations, especially when in-person meetings are not feasible. This demonstrates adaptability and widens your reach.

Remember, consistently exceeding customer expectations and building strong relationships can lead to client loyalty, positive referrals, and a solid reputation within the insurance industry. These commitments result in the highest customer satisfaction and confidence. They are Reichley Insurance Agency’s highest priorities.

Reichley Insurance is in the business to meet people’s and businesses’ needs. We don’t ever sell you a product. We create and deliver personal and business solutions that address your individual needs, and sometimes that may not include any insurance if it is not in your best interest. Our belief is that by doing what is best for you… we will also benefit.



Top of Form


Five Things Everyone Should Expect from Their Insurance Agent

Insurance is an essential part of our lives, providing us with peace of mind and financial protection in times of need. When it comes to navigating the complex world of insurance, having a reliable and trustworthy insurance agent is crucial. Whether you’re shopping for auto, home, health, or any other type of insurance, there are certain expectations you should have from your insurance agent. In this blog, we’ll discuss five things everyone should expect from their insurance agent.

Expertise and Knowledge

One of the primary expectations from your insurance agent is expertise and knowledge. Insurance is a complex industry with various policies, coverages, and regulations. Your agent should have a deep understanding of these intricacies and be able to provide you with clear explanations and guidance. They should be up-to-date with industry trends, changes in laws, and the latest insurance products. A knowledgeable agent can help you make informed decisions about your insurance needs.

Personalized Service

Every individual and family has unique insurance requirements. Your insurance agent should take the time to understand your specific needs and circumstances. They should be able to customize insurance plans that cater to your situation. Whether it’s finding the right coverage for your car, home, or health, a good insurance agent should tailor their services to suit your requirements.

Transparency and Honesty

Honesty and transparency are non-negotiable when it comes to your insurance agent. They should provide you with clear and straightforward information about your policies, including coverage limits, deductibles, and premiums. Additionally, they should disclose any potential conflicts of interest and help you understand the terms and conditions of your insurance policies. Trust is paramount in the insurance relationship, and a trustworthy agent will always act in your best interests.

Accessibility and Communication

Good communication is key to a successful relationship with your insurance agent. You should expect your agent to be accessible and responsive when you have questions or concerns. They should promptly return your calls and emails, and they should be willing to meet with you in person if necessary. In times of emergencies or when you need to file a claim, your agent should be a reliable point of contact to guide you through the process.

Claims Assistance and Advocacy

When you face an unexpected event or loss, your insurance agent should be there to help you navigate the claims process. They should assist you in filing claims, provide necessary documentation, and advocate on your behalf with the insurance company to ensure a fair and timely settlement. A proactive and supportive agent can make a significant difference during stressful situations.

Your insurance agent plays a vital role in securing your financial future and protecting your assets. Expecting expertise, personalized service, transparency, accessibility, and claims assistance from your agent is not too much to ask. These qualities are essential for a productive and trust-based relationship. If your current insurance agent doesn’t meet these expectations, it may be time to consider finding one who does. Remember that your insurance agent should work for you and your best interests, ensuring you have the coverage you need when you need it most.

Red Flags That Tell You Your Agent May Not Be Moving In The Right Direction

There are several red flags that can weaken the value of an insurance agency. Potential buyers or investors often look for healthy and well-managed agencies to acquire, and these red flags can signal issues that might deter them. Here are some key red flags to watch out for:

  1. Declining Financial Performance: Consistent declining revenue, decreasing profits, or negative cash flows can indicate that the agency’s business model might not be sustainable in the long term.
  2. High Customer Churn: A high rate of customer turnover or churn suggests that clients are dissatisfied with the agency’s services, which could be due to poor customer service or inadequate coverage options.
  3. Limited Diversification: If the agency relies heavily on a small number of clients or a single insurance carrier, it can be risky. Diversification of both clients and carriers helps spread risk and maintain stability.
  4. Lack of Digital Presence: In today’s tech-driven world, an agency without a strong online presence and digital marketing strategies could struggle to attract and retain clients, especially younger generations.
  5. Inadequate Technology Infrastructure: Outdated technology systems and processes can hinder efficiency, customer experience, and data security, potentially impacting the agency’s value.
  6. Regulatory Issues and Compliance Violations: Frequent or severe regulatory violations can result in fines, lawsuits, and damage to the agency’s reputation, all of which can negatively impact its value.
  7. Ineffective Leadership and Management: Poor leadership, lack of clear vision, and inadequate management can lead to internal conflicts, employee dissatisfaction, and overall operational inefficiencies.
  8. High Employee Turnover: A high turnover rate among agency staff could indicate issues with workplace culture, management, or compensation, and may negatively affect customer service quality.
  9. Lack of Professional Development: Agencies that don’t invest in continuous training and development for their employees may struggle to keep up with industry trends and evolving customer needs.
  10. Inaccurate or Incomplete Data: Incorrect or incomplete client data, policy information, and financial records can lead to errors, poor decision-making, and difficulties during due diligence.
  11. Unclear Succession Planning: If there is no clear plan for leadership succession, it can create uncertainty among employees and potential buyers about the agency’s future stability.
  12. Unfavorable Market Conditions: A declining or oversaturated market for the types of insurance the agency specializes in can make it challenging to grow the business and maintain profitability.
  13. Litigation and Claims History: Frequent lawsuits or a history of large claims payouts can indicate issues with the agency’s risk assessment and coverage offerings.
  14. Unresolved Customer Complaints: A significant number of unresolved or recurring customer complaints can damage the agency’s reputation and erode trust.
  15. Inadequate Documentation: Poor record-keeping and documentation practices can lead to confusion, errors, and difficulties in demonstrating the agency’s value during the sales process.

When considering the sale or valuation of an insurance agency, it’s essential to address these red flags and work on resolving them to enhance the agency’s overall value and appeal to potential buyers or investors.


Unveiling the Risks of Employer-Utilized AI Programs

In the ever-evolving landscape of technology, artificial intelligence (AI) has emerged as a transformative tool in various industries. One sector where AI’s impact is particularly significant is human resources, where AI programs are increasingly used by employers for tasks such as recruitment, hiring, and performance evaluation. While these AI-powered tools promise efficiency and objectivity, there is a growing concern about the potential for discriminatory outcomes, leading to Title VII discrimination claims.

Title VII of the Civil Rights Act: A Brief Overview

Title VII of the Civil Rights Act of 1964 is a landmark federal law in the United States that prohibits discrimination in employment on the basis of race, color, religion, sex, or national origin. Its intent is to ensure equal opportunities for all individuals in the workplace, regardless of their protected characteristics. The law applies to employers with 15 or more employees and covers various aspects of employment, including recruitment, hiring, promotion, and termination.

AI in the Hiring Process: Promise and Peril

Employers have turned to AI-powered programs to streamline the hiring process. These tools can help sift through large volumes of resumes, identify qualified candidates, and even conduct initial interviews using natural language processing. However, concerns arise when AI algorithms inadvertently replicate or exacerbate biases present in historical hiring data.

AI algorithms learn from historical data, which means they can inherit any biases present in that data. For example, if a company’s historical hiring data reflects a bias against a particular gender or ethnicity, an AI program trained on that data could perpetuate those biases, leading to discriminatory outcomes. Such outcomes are a direct violation of Title VII’s mandate for equal employment opportunities.

The Unseen Bias: How Discrimination Creeps In

The subtlety of AI-driven discrimination is a cause for concern. Unlike overt acts of bias, AI systems’ biases might remain hidden beneath layers of algorithms and mathematical complexities. This can make it difficult for both employers and employees to identify and rectify discriminatory practices. As a result, a qualified candidate might be unfairly rejected, or an employee’s performance might be evaluated unfairly, solely due to the biases entrenched in an AI program.

Challenges in Holding AI Accountable

Proving discrimination claims stemming from AI systems can be challenging. Unlike human decisions, AI algorithms lack subjective intent. This means that while the outcome might be discriminatory, proving the algorithm’s intent to discriminate is complex. Employers might claim that they acted in good faith by relying on technology that they believed to be objective and unbiased.

Mitigating the Risks and Ensuring Compliance

To minimize the potential for Title VII discrimination claims arising from AI programs, employers must take proactive measures:

Diverse and Comprehensive Training Data: Ensure that the training data used to develop AI algorithms is diverse and representative of the entire applicant pool. This can help reduce the risk of inheriting historical biases.

Regular Audits: Continuously assess AI algorithms for potential bias and discriminatory outcomes. Regular audits can identify and address bias that may have developed over time.

Human Oversight: Integrate human oversight into AI processes. While AI can aid decision-making, having human reviewers can provide a check against algorithmic biases.

Transparency and Accountability: Make AI decision-making transparent and explainable. Employees and applicants should understand how decisions are being made and have a recourse if they suspect bias.

Ongoing Education: Educate HR professionals and decision-makers about the limitations and potential biases of AI systems. This awareness can help them make more informed and fair decisions.

While AI programs offer significant benefits to employers, they also present potential risks when it comes to Title VII discrimination claims. Striking a balance between efficiency and fairness requires careful consideration of the design, implementation, and oversight of AI systems. As technology continues to advance, it is imperative that employers remain vigilant in upholding the principles of equal opportunity and non-discrimination in the workplace. Only by addressing these challenges head-on can employers harness the potential of AI without compromising the principles enshrined in Title VII of the Civil Rights Act.






Why Are Auto Insurance Rates Different In Each State?

Auto insurance rates can vary significantly from state to state. There are many factors that contribute to these differences, including state regulations, demographics, geography, and even weather patterns.

The Pelican State, Delaware, Michigan, and California followed as the most expensive states in the country for auto insurance. The reason these states come with sky-high premiums varies everything from unique insurance coverage, crime, and high-density populations. Additionally, an increased number of uninsured drivers and costly lawsuits will always push up premiums.

The average premium in Ohio is $1,023, which is around 40% less than the $1,682 nationwide average. Because Ohio’s prices aren’t rising as quickly as those in other states and more people choose minimum liability coverage, rates there are less expensive than elsewhere in the nation.

Why Premiums Differ

State Regulations

One of the most significant factors that can impact auto insurance rates is state regulations. Each state has its own rules and regulations regarding insurance, which can affect how much you pay for coverage. For example, some states require drivers to carry more liability coverage than others, which can increase the cost of insurance. Additionally, states may have different rules regarding how insurance companies can set rates, which can also impact prices.


Another factor that can affect auto insurance rates is demographics. Insurance companies consider factors such as age, gender, driving record, the kind of vehicle you drive, credit score, and marital status when determining rates. Younger drivers and male drivers tend to have higher accident rates, which can result in higher insurance premiums. Additionally, married drivers are often considered lower risk and may qualify for lower rates.


Geography can also play a role in auto insurance rates. Urban areas tend to have higher rates due to higher traffic volumes and greater risk of accidents. Additionally, states with higher rates of uninsured drivers may also have higher insurance rates for those who do carry insurance. The cost of repairs and medical care can also vary depending on where you live, which can impact insurance rates.

Weather Patterns

Finally, weather patterns can impact auto insurance rates. States that are prone to severe weather, such as hurricanes or tornadoes, may have higher rates due to the increased risk of damage to vehicles. Additionally, states with harsh winters may have higher rates due to the increased risk of accidents on icy or snowy roads.

You can obtain the best coverage based on your needs by using an agent to help you determine the kind of policy that you may require.

While the massive national agencies spend millions on television ads and offer barebones policies, they do not know you. When your needs change or your situation complicates, you don’t want an automated phone tree or cold cyber-agent. You want to talk to compassionate, honest insurance experts, close to home, right here in Beavercreek, OH – that’s our team. You shouldn’t have to spend hours researching and comparing policies. Let the specialists at Reichley guide you through the complex insurance industry.

Call today to alleviate the worry and get covered – (937) 429-0655.

How Agents Should Serve Their Customers

In today’s fast-paced business world, providing excellent customer service is more important than ever. With so many options available to consumers, businesses must strive to provide exceptional service to keep their customers happy and loyal. Here are four keys to customer service that can help businesses stand out in a competitive marketplace:

Listen to your customers:

The first key to great customer service is listening to your customers. When customers feel like they are being heard and understood, they are more likely to become loyal customers. Make sure you are actively listening to your customers, whether they are complaining or praising your business. Respond to their concerns and provide solutions to their problems. This will show your customers that you value their feedback and are committed to providing excellent service.

Be responsive:

Customers expect businesses to be responsive to their needs. When customers reach out to your business, whether it’s through email, social media, or phone, respond as quickly as possible. Even if you don’t have an immediate solution to their problem, let them know that you are working on it and will get back to them as soon as possible. Being responsive shows that you care about your customers and are committed to providing excellent service.

Personalize your interactions:

Customers appreciate personalized interactions with businesses. When you personalize your interactions, you show your customers that you care about them as individuals, not just as customers. Use your customers’ names when you communicate with them, and remember their preferences and past interactions with your business. This will help you provide a more personalized experience that will make your customers feel valued and appreciated.

Go above and beyond:

To truly stand out in the marketplace, businesses must go above and beyond to provide excellent customer service. This means anticipating your customers’ needs and providing solutions before they even ask. It also means providing unexpected perks and rewards to show your customers that you value their business. Going above and beyond can help you build strong relationships with your customers and turn them into loyal advocates for your business.

In conclusion, providing excellent customer service is essential for businesses that want to stand out in a competitive marketplace. By listening to your customers, being responsive, personalizing your interactions, and going above and beyond, you can create a customer service experience that will make your customers feel valued and appreciated.


What Kind of Businesses Need Professional Liability Insurance?

If you’re a business owner, you spend most of your time thinking about how to grow your business. But it’s easy to remember one of the fundamental building blocks: professional liability insurance. What is it? Why do you need it? And what does it cover?

Why Does Your Business Professional Liability Insurance?

  • You may be sued.
  • You may be held responsible for your actions or the actions of someone who works for you.
  • If you give advice to customers, you might be sued.
  • You may be held responsible for the actions of other people on your property or in your building/office space.

What Does Professional Liability Insurance Cover?

Professional Liability Insurance can help protect you against claims of negligence. It covers legal costs in the event that a lawsuit is brought against you and can even cover damages or injury to third parties. It also helps pay for legal fees, and it will pay for your defense if you are found not guilty of any charges. Professional liability insurance can cover the costs of lawsuits over:

  • Work errors or oversights
  • Undelivered services
  • Missed deadlines
  • Budget overruns
  • Incomplete work
  • Breach of contract
  • Accusations of negligence

Who Needs Professional Liability Insurance?

Professional Liability Insurance protects professionals from claims and lawsuits. If your advice or work injures someone, or if they believe their property has been damaged by something you did, a claim can be made against you. Professional liability insurance helps protect you from these claims and ensures that your business stays protected. Firms like these should have professional liability insurance.

  • Accountants
  • Lawyers
  • Contractors
  • Consulting agencies
  • Real estate firms
  • Architects, designers, and engineers
  • Real estate brokers
  • Financial consultants
  • Accountants and bookkeepers
  • IT professionals and programmers
  • Marketing and advertising professionals


When you’re starting a business or running a current business it can be tempting to focus on marketing and sales. However, there are many other aspects of the business that you should be equally concerned about. Professional liability insurance is one of those aspects that need careful consideration because it will protect your business against lawsuits and negligence claims.

While the massive national agencies spend millions on television ads and offer barebones policies, they do not know you. When your needs change or your situation complicates, you don’t want an automated phone tree or cold cyber-agent. You want to talk to compassionate, honest insurance experts, close to home, right here in Beavercreek, OH – that’s our team. You shouldn’t have to spend hours researching and comparing policies. Let the specialists at Reichley guide you through the complex insurance industry.

Call today to alleviate the worry and get covered – (937) 429-0655.

Why You Need An Insurance Agent?

If you’re too young to remember a world without the Internet, you’ve probably asked yourself this question at some point. Similarly, you may have questioned the necessity of a travel agent, a piano instructor, or a bookstore. Everything they offer is available online. But do you really need an insurance agent?

Dealing with an agent who takes the time to get to know their clients and explain choices gives the buyer a sense of confidence and the peace of mind that things will be taken care of if something happens. It can be challenging to understand the implications of an insurance purchase.

Although most clients won’t suffer a claim event, everyone should feel more at ease knowing that they have a well-thought-out plan and coverage program that would respond if one were to happen. They need to have access to persons who they can consult with for advice as necessary in that strategy.

Agents do more than collect price quotes. Yes, we understand that cost is likely your concern. Who, after all, has extra funds for something they hope they will never use? But insurance agents have the training and experience to help you comprehend all the different things that could go wrong and why the cheapest option may not be the best.

An independent insurance agency represents you, the client, in locating the best coverage at the most affordable price. This may include your home, automobile, apartment, condominium, and business coverage. Insurance policies are not products that can be purchased from a store’s shelves, so “shopping” is not the most inclusive term.

Independent insurance agencies have access to various insurance carriers. Truly diversified agencies, such as ours, have relationships with multiple carriers. In addition, some of these insurers will only work with insurance purchasers through an agency. Therefore, if you shop for insurance on your own (which we do not recommend), you will miss out on some of the best options available today.

There is still a human desire for social interaction, and the value you provide cannot be replicated in the digital world.

Give us a call today and let us know how we can serve you.

12 Insurance Tips Of Christmas Present

We are full into the holiday season, and while you’re caught up with holiday cheer, here are our 12 gits of Christmas present. Remember, as your life changes, so should your insurance. A quick call to our office can help us educate you on the insurance coverage you need to protect your home, car, family, and life.

12 Insurance Tips for Christmas Present

  1. Your tree needs water every day. It is essential to water your tree daily, or else the branches will dry out quickly. A single spark from a nearby candle or fireplace could cause catastrophe.
  1. Check your insurance. If you have purchased an expensive item, you may need to adjust your homeowner’s coverage.
  1. Update your auto insurance. Whether you’re heading to the mall for holiday shopping or traveling to see family, make sure your insurance is current! Due to storms and ice, automobile accidents tend to increase as the temperature drops. Plan additional travel time and eliminate distractions to ensure safe holiday travel.
  1. Use caution when online shopping. Consider asking your insurance agent about adding identity theft protection to your homeowner’s insurance for added protection when shopping online. Typically, this can be added to your homeowner’s or renters’ insurance for a nominal fee, but there are also standalone plans.
  1. Holiday Lights. When installing outdoor lighting, use outdoor-rated lights and extension cords, ensure they are plugged into GFCI outlets, and avoid overloading cords, as they can become hot enough to burn.
  1. Stop porch pirates. Delivery confirmation is a good way to prove the package was delivered. Thieves will follow delivery trucks, waiting for the perfect target. These thieves commonly strike during working hours as many homes are empty at that time. You can insure your packages. Consider having a person there when the delivery is scheduled. Install a security camera.
  1. Never drink and drive. Did you know that in some states, party hosts can be held liable for injuries caused by intoxicated guests?
  1. Use caution with candles. Never leave candles burning at night. Place candles in open areas, away from walls and items that might catch on fire.
  1. Set your alarm. During the holiday season, you will likely run many errands. Develop the routine of always activating your home security system. Thieves can break into your home in a matter of minutes, so you should always leave it protected.
  1. Theft From Vehicles. While you are in the store, criminals are in the parking lot looking for easy ways to get into your vehicle. Keep all packages in the trunk; always lock your car, and park close to the store and in a well-lit area.
  1. Stovetop safety. Never leave cooking food unattended. The most common cause of cooking fires is leaving the stove (or fryer) unattended.
  1. Ladder Safety. When putting up holiday decorations, always use the proper step stool or ladder to reach high places. Don’t stand on chairs, desks, or other furniture.






Is Insurance Your Only Option?

We will be the first to say that certain types of personal insurance may not always be best for your needs. We believe each client is unique and therefore requires unique insurance solutions. But there is more to the process.

First, you and your agent need to talk about what your risks and goals are regarding the issues. Your agent should be able to help you identify all the risks and, only then, provide solutions.

Here is a good example

We recently had a client buy an older used car for one of their kids. After we reviewed the ACV value for the client, we recommended that he not purchase collision coverage. We told him to use the savings to put into an auto replacement fund. This will save the client hundreds of dollars over time.

Here are other kinds of insurance you may not need

  1. Universal life – Typically, term life insurance is going to be a better fit for you. Term life costs less, and you can take the premium difference and invest it yourself.
  2. Extended warranty plans – These are never a good idea. The warranty premiums are mostly commissions paid to the salesperson. Some credit card companies offer this protection if you make the purchase with their cards.
  3. Pet Insurance – Pet insurance usually is very limited in coverage and very costly.
  4. Insurance on outstanding credit card balances – This type of insurance can be costly, and there are a lot of loopholes to go through before any benefits are paid.
  5. Mini Storage Insurance – As long as you have homeowners or renters insurance, you don’t need to buy special insurance. Most policies have automatic coverage for property away from your primary premises. Call us for details and limitations.
  6. Rental car collision insurance – If you already have collision insurance from your personal auto insurance, you don’t need to buy additional insurance from the rental company.  However, opting for additional coverage could be worth the price if you don’t have collision insurance. But if you’re charging the rental to your credit card, it’s also possible to get coverage through them.
  7. Mortgage life insurance – This protects the bank, not you. If you were to die, the payout goes to the bank, not your family. You are better off buying term life insurance.
  8. Flight Insurance – This is completely unnecessary, as airline accidents are rare, and your life insurance policy should already provide coverage in the event of a catastrophe.
  9. While the massive national agencies spend millions on television ads and offer barebones policies, they do not know you. When your needs change or your situation complicates, you don’t want an automated phone tree or cold cyber-agent. You want to talk to compassionate, honest insurance experts close to home, right here in Beavercreek, OH – that’s our team. You shouldn’t have to spend hours researching and comparing policies. Let the specialists at Reichley guide you through the complex insurance industry.Call today to alleviate the worry and get covered – (937) 429-0655.