Entries by Perk Reichley

Keep Your Agency Healthy Through a Client Service Review

Do you ever sit down with your team and complete a client service review? If you don’t, let me try to convince you of its value. A client service review is like an annual physical. It is necessary for the health of the agency, and it helps everyone better understand the client’s needs. Your review should include […]

Can Selling And Customer Service Coexist?

Traditional insurance “selling” has not always gone hand in hand with good customer service. Traditional insurance selling often consists of a sales person trying to convince a buyer of the benefits of the product he/she is selling. Conversely, good customer service involves determining the customer’s needs and concerns first, and then determining how to best […]

Cyber Laws Are Changing As Fast As The Internet

Cyber Security Information Sharing Act At the end of November, the Senate passed the Cybersecurity Information Sharing Act. This legislation gives private companies legal immunity for sharing data with the Federal Government. This was passed over the protests of many lawmakers and consumer advocates. “In theory, the information shared would be limited to ‘threat indicators’ […]

Why A Trained Agent Is Better Than An Untrained Agent

Agents come in many shapes, sizes, and qualifications.  Every insurance agent must go through a basic level of insurance training in order to obtain a license. In order to keep their license, an agent must take a minimum level of training annually.  Unfortunately, many agents never do any more than the minimum. There is so […]

Invest In Customer Satisfaction

If you search the web you will find many good articles on how increasing customer satisfaction boosts your profit and is a good return on investment. While these are good articles, they miss the point. Don’t deliver outstanding customer service to make money, do it because it is the right thing to do. We believe […]

Risk and Insurance Outlook

Are you concerned about the future? Is your risk management program designed and prepared for changes in pricing, economic downturns, healthcare, changes in employment laws and the upcoming political elections? A broker or agent who cares about your business will be on the forefront of change. Part of providing outstanding customer service is helping clients […]

Simple Ways To Deliver “WOW” Customer Service

We have been on a journey over the past few months to discover how insurance agents and buyers need to re-think how insurance is purchased.  We believe that relationships are an important part of the insurance process.  Agents have relationships with insurance companies and with their clients.  The agent’s objective should be to deliver “wow” […]

Move From Average To Exceptional Customer Service

We recently ran across a study by PeopleMetrics where they outlined methods of improving the relationships between agents and customers. We thought this information fit right into our continued effort to change the way we think about the insurance buying process. “According to a recent Accenture survey, 91% of insurers “believe that future growth depends on […]

Cyber Liability; The Risk That Evolves Daily

How Cyber Liability threatens your business every day Did you know that an average business has a greater chance of having a cyber breach than it does of having a fire? It is true, and your business insurance policy most likely will not cover cyber liability losses. Technology has enabled the common criminal to get […]